All case studies
Healthcare · Canada · 2025
Meridian Dental Group
No-shows halved and the reactivation journey filled 340 previously empty appointment slots in the first quarter.
340
Slots recovered in Q1
9.4%
No-show rate
11
Clinics live in 5 weeks
Scope
- SMS automation
- Reactivation campaign
- Reporting
Stack
- Pulse SMS
- Twilio
- Node.js
Challenge
Eleven clinics, eleven front desks, and a no-show rate of 19% that nobody had time to chase.
Solution
Pulse SMS reminders with two-way rescheduling, plus a reactivation journey for patients who had not booked in 14 months.
Result
No-shows halved and the reactivation journey filled 340 previously empty appointment slots in the first quarter.
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